


YouTube: Zee TV channel ident history (1992–present) and 1994–presentįrom 1992 to 2005 the channel's logo consisted of the letter Z viewed from the bottom edge up, with ‘ZEE TV’ written across the bottom edge.įurthermore, instead of having a separate HD wordmark, the word HD is now written in the same typeface (namely Gotham) as the channel name, and directly beside it.Zee TV has been owned by the Essel Group ever since.īesides Star Plus, Zee TV and its sister channels &TV and Big Magic compete with Sony TV, Colors, Sony Sab and Star Bharat in the Hindi GEC genre, the most-watched in the country, along with free-to-air channels like Dangal. From 1992 to July 2000 it was a partnership between the Essel Group, an Indian media conglomerate, and Star TV, a subsidiary of the erstwhile News Corporation (it now owns leading competitor Star Plus and many other channels). Zee TV, launched on 2 October 1992, is the oldest privately-owned Hindi general entertainment channel (GEC) in India and the flagship channel of the Zee network.
